Quick Reference Guide


 

Community Analysis:

Deciphering the Information Needs of Diverse Communities

 


 

I.  What is Community Analysis?

     --Community Analysis is the systematic collection, organization, analysis and synthesis of information about a particular community. As a research methodology, community analysis is used by a variety of disciplines/agencies/organizations within the broad category of the social sciences, including libray and information management.

II.  What is the purpose of Community Analysis?

     --The purpose of Community Analysis is to assess the needs of a community and compare them with the services of an agency in order to identify gaps in service and assist in administrative decision-making and recommendations which will satisfy the needs of the community. For libraries, the focus of Community analysis is on the information needs of a community.

III.  Where does Community Analysis fit into the Knowledge Continuum?

     --People gain knowledge in a variety of ways which, based on the rigor, range along a knowledge continuum from the intuitive to the systematic to the scientific. Community analysis is a systematic process involving both quantitative and qualitative research methodologies.

IV.  Why is Systematic Analysis important?

     --The systematic process of Community Analysis elevates the level of service an agency provides, from passive and/or reactive to assertive and proactive. Community Analysis can transform a libray from a passive warehouse of material, to an information utility with facilities, collections, and services which focus on the inferred and expressed needs of a community.

V.  Is Community Analysis new?

     --The use of various research methods to identify user needs for libraries is quite old. The notion that library services should extend beyond the users to the community at large began with the opening of public libraries. The history of Community Analysis, as a systematic research process, began in the seventies and was published formally in 1982.

       So, why should libraries be interested in Community Analysis again?

VI.  What is the Community Analysis Research Institute Model (CARI)?

     --The Community Analysis Research Institute developed the CARI Model for systematic Community Analysis. This research process looks at a community from four perspectives: individuals, groups, agencies and lifestyles. This systematic and overlapping approach overcomes any bias which might arise from examining data gathered from only one viewpoint.

VII.  How do you do a Community Analysis?

VIII.  Are there examples of Community Analyses available?

     --Most community analyses of libraries (if published) are held only by the institutions where the analyses were done. A search of the library's archives may produce an analysis. A few community analyses ahve been published as books, dissertations and journal articles. The community analysis for the Valdez-Perry Branch of the Denver Public Library (1995) is available online.
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